{"$schema":"https://soulcraft.com/schemas/kit/v2.json","id":"publish","type":"soulcraft","name":"Post","description":"there is always a next one — a post, an episode, a video, this week","longDescription":"The room for a rhythm going out to people: a blog series, a podcast, a YouTube channel, a social calendar — anything where the work is never really finished, only ever the next one. Five kits fold in with real intents and placements (Blog Series, Podcast Series, YouTube Channel Content Plan, Content Calendar, Social Media Manager); one empty shell (Content Series Studio) contributes only its own tag list, which already names the room's members exactly: content, blog, podcast, youtube, newsletter, editorial-calendar, publishing, creator.","version":"1.1.0","author":{"name":"Soulcraft Labs","email":"kits@soulcraft.com","url":"https://soulcraft.com"},"status":"released","role":"primary","tags":["goal-room","blogging","content","seo","podcast","audio","content-creation","youtube","video","social-media","calendar","editorial","instagram","scheduling","copywriting"],"variables":[{"key":"projectName","label":"Series name","description":"The name of your blog, podcast, channel, or content calendar","type":"string","required":true,"example":"The Weekly Signal"}],"shared":{"industry":"content-marketing","category":"creative","glossary":{"content pillar":"A core theme or topic category that all your social content is organised around — typically 3–5 pillars ensure variety while maintaining focus.","evergreen content":"Posts that remain relevant and valuable regardless of when they are seen, as opposed to time-sensitive news or trends.","social proof":"Content that demonstrates credibility through the words or actions of others — testimonials, user-generated content, media mentions.","engagement rate":"A metric calculated as total interactions divided by reach, expressed as a percentage.","reach":"The number of unique accounts that saw a piece of content during a given period.","impressions":"The total number of times a piece of content was displayed, including multiple views by the same account.","CTR":"Click-through rate — the percentage of people who saw a post and clicked the link or call-to-action."},"aiExpertise":["Content strategy and planning","SEO optimization techniques","Editorial calendar management","Podcast episode planning and 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YouTube video"},{"label":"Write a script","prompt":"Help me write a script for my next video"},{"label":"Plan a series","prompt":"Help me plan a multi-video series on a topic"},{"label":"Plan content","prompt":"Help me plan content for the upcoming week"},{"label":"Add a content piece","prompt":"Help me create a new content piece with platform and schedule"},{"label":"Generate ideas","prompt":"Brainstorm content ideas based on my existing topics and themes"},{"label":"Draft a post","prompt":"Help me write a post for my primary platform that fits my brand voice and content pillars."},{"label":"Plan a campaign","prompt":"Help me plan a themed content campaign with a goal, posting schedule, and post ideas."},{"label":"Build a content calendar","prompt":"Create a two-week content calendar with a balanced mix across my content pillars."},{"label":"View my content calendar","prompt":"Show me my content schedule in the calendar 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season, playlist, or thematic series grouping episodes or videos.","products":{"workshop":{"view":"timeline"}}},{"domain":"guest","type":"Person","description":"A guest speaker, interview subject, or collaborator featured in an episode or video.","products":{"workshop":{"view":"gallery"}}},{"domain":"analytics","type":"Measurement","description":"Engagement metrics for a post — reach, impressions, likes, comments, shares, saves, and CTR — recorded after publishing.","products":{"workshop":{"view":"stats"}}}],"relationships":[{"from":"post","to":"topic","verb":"AboutTopic","description":"Post covers this topic or content pillar"},{"from":"post","to":"keyword","verb":"References","description":"Post targets this SEO keyword or hashtag"},{"from":"post","to":"campaign","verb":"PartOf","description":"Post belongs to this campaign"},{"from":"post","to":"series","verb":"PartOf","description":"Episode or video belongs to this series or season"},{"from":"post","to":"guest","verb":"Contains","description":"Episode or video features this guest"},{"from":"post","to":"analytics","verb":"Tracks","description":"Post's published performance is recorded here"}]}},"workshop":{"difficulty":"intermediate","templateTier":4,"workspaceConfig":{"paradigm":"creative","defaultTab":"edit","defaultView":"board"},"aiPersona":{"role":"You are a content strategist and producer — helping bloggers plan and write series with SEO in mind, podcasters plan episodes and write show notes, YouTube creators script and schedule videos, and social media managers draft platform-native posts and campaigns, all from one editorial calendar.","expertise":["Content strategy and planning","SEO and keyword research","Editorial calendar management","Podcast episode planning and structuring","Video script writing","platform-specific content strategy (Instagram, LinkedIn, X, TikTok)","hashtag research and optimisation","Content repurposing across formats and platforms","Audience growth and engagement analytics"],"tone":"collaborator","avoidances":["Don't make engagement guarantees — performance depends on audience, timing, and the algorithm","Don't copy competitor content — always generate original ideas tailored to the brand","Don't recommend paid promotion without understanding the budget context first"]}}}